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Web 2.0, technology, business, creativity and mashing it all together.

Zookoda sold to controversial startup

Australian blog-to-email service Zookoda has been acquired by PayPerPost for an undisclosed amount. Zookoda was started in May 2006 and went up for sale in September 2006. With 10,000 bloggers sending emails to 2.3 million people, the numbers speak for themselves. PayPerPost has the controversial business model of paying bloggers to write about specific things. There has been a lot of talk about whether this will corrupt the ...

How low can British Airways go?

British Airways have a history of petty arguments but none as lame as this. The Bond film Casino Royale has been edited for BA flights so that Richard Branson's 2 second cameo is cut out and Virgin Atlantic planes are disguised. Why, you ask? Well according to a BA spokesman, "We want to ensure they contain no material that might upset our customers". ...

Apple delays Leopard to keep iPhone on track

Apple has announced (see below) that Leopard will not be released until October after developers had to be used on polishing up the iPhone, which is one track for late June. Tradeoff is fine with me, bring on the iPhone! Apple Statement iPhone has already passed several of its required certification tests and is on schedule to ship in late June as planned. We can’t wait until customers get ...

Google acquires DoubleClick for $3.1 Billion

In an apparent bidding war with Microsoft, Google have acquired the advertiser DoubleClick (official press release here) for $3.1 Billion cash (almost twice how much they paid for YouTube). As well as the all important customer base, this will provide Google with 5 more patents to their 62 patent collection. The bidding with Microsoft obviously went quite high but at the end of the day, Google's core business is ...

Making money from Web 2.0

There are two repeated questions about Web 2.0: What is it? How do you make money from it? There is plenty around to answer number 1 (appropriately, the Wikipedia definition provides a good explanation), but here is a pocket-sized look at making dough from web 2.0.

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